After nine full years of doing the Ecoholic column in NOW Magazine, we’ve given it a bit of a facelift! Instead of just sticking to the basic Q&A style every week, we’ll be mixing and matching different elements, like our NOW Test Lab (reviewing and ranking products every week – this time, canned tuna), Nature Notes (bits of important enviro news), Greenwash of the Week (this week, bashing Starbucks so-called reusable mug) and other flexible elements. It’ll shift and shuffle, depending on the week. If you’re not getting the full effect (by seeing it in print) then be sure to scope out the various story components by clicking here. Take a look around and let me know what you think! And don’t forget to email with tips and ideas for future Ecoholic stories, greenwash of the week items, nature notes, product reviews, you name it!

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